Association of Bakery Ingredient Manufacturers

News

Webinar - The impact of reformulation: health hazard or brand boost?

21st Sep '23

Webinar on 28th September 2023.

Reformulation is vital in today's health-conscious bakery and snacks industries, aiming to modify product ingredients while preserving taste. Rising consumer demand for healthier choices and legal pressures, as in the UK, make reformulation essential.

However, it’s a process that requires more than just eliminating or swapping out an ingredient and poses many technical challenges for manufacturers. One of the biggest challenges, too, is the relatively poor understanding of how to change behaviour for the good and in the long term.

In an upcoming webinar, Bakery&Snacks will delve into these challenges and beyond.

Link to full article.

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